1. The writer has a hyphenated surname
2. His hyphenated surname begins with "Fearnly." (Sorry - Not appetizing)
3. "Start Happy" What kind of Magic Door Candyland Sesame Street syrupy Bosco blech is that?
4. Those slabs of fish still have their skins on them.
5. The writer uses the word "deeply." I hate the adverb "deeply" almost as much as I hate skin left on my fish slabs.